Digital Magazine

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What is Customer Conversion and How Can You Improve Yours?

One of the most difficult hurdles a company must face is turning interested individuals into paying customers. No matter how convincing or effective your marketing or even the product itself can be, tipping people’s decisions in your favor can be quite difficult. But converting people into clients and customers is what a business is for, …

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Amazon’s Break-Up with Nike: How the Split Will Affect the Two Giants

The internet was abuzz mid-November 2019 as news of the Nike-Amazon split hit the worldwide web. Let’s take a look at how this merger break-up will affect Nike and Amazon’s game after two years of working together. Then A couple of years ago, Amazon and Nike struck a deal that had the shoes and athletic …

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Use Instagram to Your Advantage with These Techniques

Success in online marketing is a combination of details put together. A successful campaign requires victory in different aspects of your niche. Social media is a platform where you can advertise you your intended audience and maximize your resources. Instagram provides you with plenty of opportunities to effectively connect with your target market and win …

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The Importance of Business Continuity and Disaster Recovery Solutions

Data loss is detrimental to any business, especially in this technology-driven age. Having a Business Continuity and Disaster Recovery (BCDR) plan in place can save a business from suffering the financial blow of losing data, whether it is due to cyberattacks, human error or natural disasters. Many business continuity management consulting firms offer BCDR solutions …

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How to Market Your Personal Training Business to Gain More Clients

Whether you are a seasoned personal trainer looking to add more clients to your roster or you have just graduated from personal training school, the only way you can grow your business is through marketing. Many personal trainers, however, have a difficult time growing their business simply because they do not know how to market …

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A Simplified Guide to SEO for the Technophobe Business Owner

Even in this day and age where everyone is expected to be technologically literate or at least aware, there are still people who are not as well versed in technology as most others. There are even a few who will attempt to avoid any digital technology altogether. This situation can pose a problem for businessmen, …

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